Photographer / Videographer

Juan B. Morales

Juan B. Morales

Artistic & Emotional Fitness, Portrait and Fashion Photographer & Videographer

I am a photographer and videographer specializing in fitness and the world of fashion. My work focuses on capturing portraits that connect the person with the environment and reflect the true emotion of the moment, achieving an artistic, dynamic result with great visual strength.

I aim to capture what makes you unique. It is not just about a beautiful image — it is about creating an experience where you feel confident, free, and fully yourself in every shot.

As a member of the international press team accredited by the IFBB and with extensive experience in premier fashion and beauty pageants like Miss Spain, my vision is global. I have documented stories and competitions in multiple European countries (including Italy, France, Finland, Slovakia, Estonia, and Albania) and in the Caribbean.

🌍 International 🇮🇹 Italy 🇫🇷 France 🇫🇮 Finland 🇸🇰 Slovakia 🇪🇪 Estonia 🇦🇱 Albania 🌴 Caribbean 🇪🇸 Madrid (Base)

My Specialties

Explore the specific sections to see my detailed portfolio, rates, and workflows:

💪

Fitness & IFBB Competitions

Accredited photography and video at international IFBB championships. Artistic and dynamic stage coverage, as well as personalized photo sessions for athletes.

View Projects & Videos
📸

Outdoor Portrait

Creative sessions outdoors, blending your personality with beautiful natural or urban settings around Madrid. I will guide you step-by-step, whether you have posing experience or not.

View Portrait Sessions
👠

Fashion & Runway

Editorial photography and premium video reels for fashion shows, models, and major national/international beauty pageants like Miss Spain.

View Reels & Fashion
✨

Boudoir Photography

Intimate, elegant, and fully confidential portrait sessions designed to celebrate your sensuality, empowerment, and self-love in a safe and supportive environment.

Learn More about Boudoir
🥂

Couples Sessions

Candid and emotional outdoor photo shoots capturing your connection and love story in a natural, artistic, and relaxed way.

View Couples Sessions
🎭

Social & Cultural Events

Photographic and video coverage for musical performances, book presentations, theater plays, and all types of social or cultural gatherings.

View Event Coverage

What my clients say

The greatest satisfaction is the result and experience of those who trust my work. Here are some reviews from my Google listing:

FM

Flávia Carneiro Mendes

★★★★★

"The best photographer! He made us feel comfortable and confident during the session. I almost believed I’m a professional model 😬 more than images, he makes memories for life!💚"

A few months ago Google Review
KD

Kerli Djomina

★★★★★

"Really good experience and definitely gonna book another photoshoot when in Santa Susanna. Pictures are amazing! So good quality! 👌🥰 And Juan is really nice in person. Thank you!"

A few months ago Google Review
AA

Angelina Aleksandrovich

★★★★★

"Very professional, I had a challenging request and Juan was able to complete it in full perfection. Speedy delivery amazing quality nice and pleasant communication highly recommend ❤️"

A few months ago Google Review
⭐ View reviews on Google Maps ✍️ Write a review

Ready to design your session or project?

You can speak directly with Sara, my virtual AI assistant. She is always available via the floating icon in the bottom right corner of this screen to instantly resolve any questions about availability and pricing. If you prefer to talk directly with me, write me a quick WhatsApp message.

Sara IA Avatar Sara IA

Frequently Asked Questions

Where do the photo sessions take place? +
Most sessions take place outdoors in Madrid, or in unique locations that match the client's vision and style. I look for natural, urban, or charming settings that bring character and emotion to every image.
Do you have experience working with competitive athletes? +
Yes, absolutely. I am an IFBB-accredited photographer and videographer at international championships. I regularly work with Bikini Fitness, Wellness, and Fit Model athletes, capturing their stage presence as well as customized outdoor posing sessions.
Do you travel to other cities or countries for shoots? +
I mainly work in Madrid or in the international locations where I travel to cover official IFBB championships. However, I can travel under a custom budget or if there are groups of athletes/models interested in the same area. Contact me to discuss it!
How is the photo material delivered and how long does it take? +
Usually, you will have your photos ready in less than a week. The high-quality edited images are delivered digitally and securely through a private online gallery where you can view, download in full resolution, and easily share them.
Do I need posing experience to book a session? +
Not at all! Most people I photograph are not professional models. My specialty is guiding you in a friendly and relaxed way throughout the session, suggesting natural poses and helping you build confidence so you love the final results.

Tell me about your project

If you prefer to send us the details in writing, fill out this form and we will get back to you within 24 business hours.

Formulario de contacto en inglés